This newsletter is published by Association Revenue Partners

 
 
 
 

 
 

October 3, 2023

   
 
 
 
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WSAE News

 
 
 
 
Register for 2023 Summit!

WSAE 2023 Summit

October 25-26

Trade Hotel/Deer District, Milwaukee

 

Here is a sneak peek at what’s in store:


  • 5.25 CAE credits worth of outstanding educational programming: the latest hot topics and trends, sessions on networking, ethics, board governance, hotel contract negotiation and lobbying.
  • Celebrating our peers at the Awards Presentations.
  • Meeting the new board of directors when they are elected at the Annual Business Meeting.
  • Plugging in to what is trending in the meetings space at Industry Partner Showcase - networking complete with plenty of give-aways!

 

Plan to spend the evening in Milwaukee!

Book your hotel room at the new The Trade Hotel. A special rate of $189.00 is offered for WSAE Summit attendees. Book your reservation before our block rate expires October 13, 2023.

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Association CEO’s – Join Your Peers for an Exclusive Roundtable

CEO Roundtable for Association CEOs Only

The Madison Club - Monona Room

 

Tuesday, December 5, 2023

3:00-4:00 pm - Discussion

4:00-6:00 pm - Cocktails and Hor d'oeurves

 

Hosted by:

David Schade, Vice President, Treasury Management – First Business Bank

WSAE wants to help connect you with others who share your passion for leadership!

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Meet the New WSAE Slate of Directors and Officers

The 2023-2024 WSAE Board of Directors will be officially installed during the October 26 Annual Business Meeting, which will be held on Thursday, October 26 at 8:00 am, in conjunction with WSAE's 2023 Summit.

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Featured Articles

 
 
 
 
First Impressions Matter: The How (And Why) Behind AEM’s Enhanced New Member Company Onboarding Program

By Sara Stromski, Director, Membership & Customer Success, Association of Equipment Manufacturers (AEM)

 

When it comes to onboarding new association member companies and primary membership contacts, it’s like the old saying goes, “You only get one chance to make a first impression.”

 

At the Association of Equipment Manufacturers (AEM), we work diligently to put our best foot forward when welcoming our newest member companies to our association, which represents the off-road equipment manufacturing industry. And while we’ve always committed to being as intentional and effective as we can at increasing new member engagement and driving retention, we’re always exploring ways to enhance our support for our 1,000-plus member companies and ensure they get the greatest possible return on their investment in AEM.

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Banks Never Ask That: Phishing

Phishing is a cyber-attack where miscreants and criminals send you fake emails to trick you into clicking on malicious links, opening malicious attachments, or divulging sensitive information. This process is similar to fishing in that that these fake email messages try different methods to bait you into some sort of action that will compromise information or your IT system. In any given year, it is estimated that more than 80% of email addresses have received at least one live phishing email.

 

In the increasingly interconnected and IT-enabled financial world, phishing is an especially grave threat; falling for a phishing email can lead to ransomware attacks, stolen account information, and compromised personally identifiable information (PII).

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3 Unique Ways to Generate Non-Dues Revenue for Your Association

Associations continue to look for strategies to pave the way to success and growth. These three tips can change the game in your plan for non-dues revenue and provide win-win value to your members and sponsors...

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Sponsor Feature

 
 
 
 
Fond du Lac Is Full of All Things Fall!

Venture to Fond du Lac’s east shore for apples and pumpkins at The Little Farmer, fresh crisp wine from Ziegler Winery, and of course you can’t miss the baby goats at LaClare Family Creamery! Visit the Online Calendar for all events in the Lake Winnebago Region and contact Darcie Holte to help with hotel accommodations. If you have an interest in seeing more of Fond du Lac for your meeting needs, Darcie has incentives running through March 1, 2024, reach out to her today:


Darcie L. Holte

MPI-WI Chapter Supplier of the Year 2022-23

Director of Sales

Destination Lake Winnebago Region

dholte@fdl.com

920-923-3010

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Industry Trends

 
 
 
 
Get More Out of AI, Start Chatting

How hard is it to add a chatbot or two to your team? Like most things, that depends. It’s getting easier every day. A tech staff, with some time on their hands, could have an out-of-the-box AI interacting with your members...

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How Student-Focused Initiatives Can Inspire the Next Generation of Members

Want to develop a strong pipeline for the next generation of members and industry leaders? Giving a little inspiration to young students can go a long way. Learn how this strategy worked for...

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WSAE Resources

 
 

 
   
 

 
 
   
 
 
 
 
 
 

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