This newsletter is published by Association Revenue Partners

 
 
 
 

 
 

March 5, 2024

   
 
 
 
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Featured Articles

 
 
 
 
How Associations Can Benefit From an Innovation-Focused Role

As we steer through an era marked by technological advancements, shifting member expectations, and global challenges, the need for innovation is becoming more pressing. Three innovation officers share...

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5 Video Content Strategies for Engaging Association Members

Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. However, with their busy personal and professional lives, it can be...

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Top 10 Tips for Effective Member Onboarding from Association Experts

Congratulations! You’ve recruited a new member to your association and they’re ready to work! Now what? Do you send them a password and wish them well? To ensure new members are prepared to effectively...

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward...

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Engaging Your Team in Online Communities: A Practical Roadmap

Today’s post addresses a burning question recently posed on ASAE’s Collaborate Forum. This question struck a chord, as it’s a challenge many of us face in the digital era of community building...

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Scaling Member Engagement

This is another excellent question! Associations are so varied that one size does not fit all. Sometimes, people ask me, “What does an optimal new member onboarding program look like?” My answer...

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Industry Trends

 
 
 
 
Report: Associations Lag in AI Adoption

The Info-Tech Research Group’s study finds that many organizations have opportunities to use generative AI to bolster attendance and member engagement...

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Majority of Executives Acknowledge AI/Automation Is Likely to Impact Strategic Goals

While AI is a priority for many associations in 2024, executives also recognize the need for advancing staff skills and maintaining momentum on DEI initiatives. Initially feared for various reasons AI has now become...

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